7 BOOKS IN 1

Advanced Selling For Dummies
Negotiating For Dummies, 2nd Edition
Selling For Dummies, 3rd Edition
Sales Closing For Dummies
Sales Prospecting For Dummies
Success as a Real Estate Agent For Dummies
Telephone Sales For Dummies

Tried-and-true information and tips for selling like a pro

Are you looking to enter the world of sales, or are you already a salesperson looking for new tips and tactics to expand your business? Whether you're in charge of your own selling career or you're responsible for training and managing a professional sales force, Selling All-in-One For Dummies features everything you need to know to improve your results.

The art and science of selling -- discover how cooperation, good listening skills, and putting others' needs before your own help sell your ideas, concepts, products, or services
Dig for gold -- find out where to look for potential customers, how to approach them, and strategies for prospecting with confidence
Turn prospects into clients -- find the people who need what you have, schedule meetings with them, and address their concerns
Bring it full circle -- determine the best time to approach the close, understand which strategies to use for different scenarios, and get referrals
Take the "no" out of negotiation -- grasp the skills and strategies every good salesperson needs to know to negotiate successfully
Explore specialized and growing fields -- get the 4-1-1 on industry-specific information, instructions, and advice to refine your sales tactics, whether you're selling real estate, insurance, financial services, medical equipment, pharmaceuticals, or biotech
Think like an entrepreneur -- overcome roadblocks, develop synergistic partnerships, embrace change, brand yourself, boost productivity with the latest technologies, and more
Connect with social media -- engage with consumers; connect with clients; and build your brand's community with a quick-start guide to the basics of Facebook, Twitter, LinkedIn, YouTube, and blogging

Open the book and find:

The seven-step selling cycle
Ways to fish for prospects in the likeliest (and unlikeliest) places
How to get a meeting and put your clients at ease
Winning presentation tips
Time-honored advice on addressing your clients' needs
A no-frills anatomy of a close
Questioning and listening strategies that work
The latest technologies and social media to expand your reach
Tips for closing a tough customer

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