A FUN AND APPROACHABLE WAY TO LEARN IMPORTANT BUSINESS PRINCIPLES

Do you want to improve your business performance? Or are you looking for a basic understanding of business strategy? Whatever your reason for picking up this book, Business Problem-Solving and Strategy: Manga For Success makes business strategy concepts easy to understand using practical examples and situations. You'll read about important business analysis tools like SWOT analysis, issue analysis, and strategic option assessment. Along the way, you'll see how it works in practice.

Follow Kazumi, the young Head of Business Planning who takes over operations at her father's confectionery company. With the help of her mentor, Business Planning Manager Takeda, she formulates a viable plan for turning the business around, building trust among key stakeholders, and successfully convincing the CEO to implement the plan companywide. With this approachable book, you'll quickly grasp business analysis topics and have fun learning how to apply them in the real world. Find out why the Manga For Success series--now available in English for the first time--is so popular in Japan, Korea, and beyond.